Tour.video + LeaseMagnets
Hi, I am Amulya, cofounder of tour.video and leasemagnets.com. We started in the dorm with one mission: make leasing easier to access, easier to understand, and easier to act on. This guide shows the exact system: record the tour, turn it into a LeaseMagnet, launch video ads, track performance, and add an AI leasing agent.
tours generated
in leasing influenced
partner support
Here is the playbook
The goal is simple: make one property easier to understand, easier to tour, easier to advertise, and easier to follow up with. Follow the steps below like an operating checklist. Once one property works, the pattern repeats.
01
Capture the walkthrough, the leasing story, and the next-step CTA.
02
Use tour.new for pro or semi-pro assembly without waiting on a full production team.
03
Understand pricing, competition, traffic, and where the market is moving.
04
Launch YouTube, retargeting, and TikTok creative from the same tour assets.
05
Measure traffic and campaign movement without heavy onsite instrumentation.
06
Turn tour interest into answered questions, booked tours, and faster follow-up.
Choose your filming path
The decision is not polished versus scrappy. The decision is which path gets a useful renter-facing walkthrough online fastest, with enough scenes to power the tour, the LeaseMagnet, and the ads.
Production path
Go Pro
Use this when the property needs polished footage, stronger lighting, talent direction, and launch-ready creative for a high-stakes tour.
Self-setup path
Go Self Tour
Use this when the team has property access and needs speed. Capture useful clips with a phone, a simple shot list, and steady scene coverage.
Why this system works
The difference is context. A renter who has watched the right tour, seen the right proof, and received the right follow-up is not starting from zero.
A renter sees an ad, lands on a generic website, clicks through static photos, and still has to ask basic questions. That is why so much leasing traffic leaks before it becomes a tour.
A guided tour answers questions before the prospect talks to the team. When they click, text, call, or schedule after watching, they already understand the property and have a reason to move.
One strong tour becomes the LeaseMagnet, the ad creative, the voice-agent knowledge base, the retargeting hook, and the proof you use to get approval for the next property.
Step 1
tour.video
Start with a simple walkthrough that answers the renter's real questions: where am I, what does the space feel like, what makes it worth touring, and what should I do next?
Recording script
Start here: "Hi, I am at [Property Name]. If you are looking for [student housing / downtown living / more space], I am going to show you the fastest way to understand the property before you visit in person."
Expected result
You should leave with one complete walkthrough and enough short clips to create ads, reels, and a LeaseMagnet.
Step 2
tour.new
Use tour.new to turn the footage into a guided leasing experience. It can be fully produced or semi-pro depending on how much media you already have.
Tour outline
Intro -> Location -> Amenities -> Model unit -> Floor plan differences -> What to do next. Keep every section useful enough that a renter can make a decision without calling first.
Expected result
You now have one canonical tour link that can be sent by humans, agents, ads, QR codes, and follow-up flows.
Step 3
tour.report
Before spending on ads, understand where the property sits against competitors and what traffic signals matter.
Market read prompt
Look at [Property Name] against the nearest competitors. Tell me which unit types, amenities, and location angles should lead the tour and which ad hooks are most likely to create qualified intent.
Expected result
You know what to emphasize before you spend money promoting the tour.
Step 4
leasemagnets.ai
Turn the tour into short-form creative for YouTube, retargeting, and TikTok. The goal is not a perfect brand film; it is a useful video that makes the next click obvious.
Ad prompt
Create five short video ad concepts from this tour. Each concept needs one hook, one scene recommendation, one caption, and one CTA. Prioritize qualified tour intent over generic reach.
Expected result
You have a small creative test ready for YouTube, TikTok, and retargeting instead of one expensive ad bet.
Step 5
leasemagnets.report
Use lightweight campaign tracking to see whether the market is responding, without turning the property website into a complicated engineering project.
Weekly report question
Which traffic source created the most qualified tour engagement this week, which creative produced the cheapest useful view, and what should we change in the next test?
Expected result
Your team can decide what to keep, stop, or record next without waiting on a complicated analytics project.
Step 6
voice AI agent
Once the tour exists, the agent has something useful to reference. It can answer common questions, send links, qualify intent, and route people to schedule.
Voice agent instruction
You are the leasing assistant for [Property Name]. Answer only from approved property facts. If the prospect asks to see the property, send the tour link. If they sound ready, help them schedule. If pricing or availability is uncertain, say you do not want to guess and offer the best next step.
Expected result
The agent stops being a generic bot and becomes a guided leasing assistant connected to the tour system.
Copy-and-use scripts
This is the leasing version of the Notion page's DM templates: no long pitch, no generic sales language, just the next helpful action.
Hey [Name], saw you checked out the [floor plan / amenity] tour. Want me to send the fastest link to compare availability or schedule a walkthrough?
Still comparing apartments near [Location]? Watch the full walkthrough for [Property Name] before you book an in-person tour.
This prospect watched [Tour Section], clicked [CTA], and asked about [Question]. Start with that context instead of a generic intro.
Next 48 hours
Today
Pick the asset with the most leasing pressure or the clearest story. Do not start with the whole portfolio.
Day 1
Capture the walkthrough, build the tour, add the CTA, and publish the first shareable link.
Day 2
Use the tour, CTA, proof, and renter questions to create the first conversion surface.
Day 3
Run a small set of ad variants from the tour. Track attention, CPV, and which message creates the strongest next step.
Day 4+
Use the tour and report data to train better follow-up, collect proof, and decide what to record next.
Tool stack
Each product maps to a practical part of the workflow: building the tour, learning from examples, choosing an actor, reporting on market movement, and creating ads or AI media.
Create your first LeaseMagnet from the tour, media, and agent workflow.
Learn the playbooks and review examples alongside tour.new.
Pick the actor or AI presenter that fits the property story.
Track competition, traffic, and serverless ad movement.
Create ads, generate new media, and monitor performance down to low CPV.
Journey images
These moments connect the dorm-room start, the first property visits, and the industry rooms where the leasing playbook kept getting sharper.
The box on the road
A physical reminder of the early tours, property visits, and dorm-room operating energy.
Industry rooms
Showing up where leasing leaders, operators, and creators compare what is working.
Campus to market
Turning the first field moments into a repeatable system for properties.
Early archive
The practical, on-the-ground work behind the product story.
Team proof
Moments from building the company while staying close to operators and renters.
Property visits
The work started by learning the leasing journey in the real world.
Testimonial videos
These clips bring the proof closer to the workflow: launch tours, help onsite teams, reduce friction for remote renters, and turn video into a leasing asset.
Wish I had done this sooner
I would hire them at any of my projects. When I look at all the work that was done, I am thrilled.
$5M+ reported return on investment
Our return on investment was over $5 million. It has been a phenomenal tool for the onsite teams to use.
Proactive, professional lease-up support
The team has been proactive in creating a professional video product that will make the difference in converting leads.
Virtual tours, real leasing confidence
The feedback from the properties where virtual tours have gone live has been amazing.
Low-lift resident coordination
The ease with which it has been to work with them has been phenomenal.
Guided tours for remote students
LeaseMagnets helps provide that experience even when students are thousands of miles away.
Wall of love
The wall gives every new partner a fast read on what has already worked: video applications, leasing systems, ad proof, tour traction, and the early experiments that shaped the product.
Wall of love 01
A captured win from the LeaseMagnets proof archive.
Wall of love 02
A compact snapshot from the customer proof library.
Wall of love 03
A vertical proof card from the Tandem attachment archive.
Wall of love 04
A wider proof screenshot for the wall.
Wall of love 05
A saved customer signal from the wall of love set.
Wall of love 06
A horizontal proof capture from Dia's stored attachment links.
Wall of love 07
A large proof capture for the testimonial wall.
Wall of love 08
A fuller proof screenshot from the downloaded GCS attachments.
Wall of love 09
A saved proof moment from the customer archive.
Wall of love 10
The final downloaded Tandem attachment in this wall.
Testimonial section
The testimonial area keeps partner stories close to the lessons: record the tour, create the LeaseMagnet, launch ads, track the traffic, and let agents help the renter take the next step.
Featured proof
Wall of love 01
A captured win from the LeaseMagnets proof archive.