Add a guided leasing layer that makes the lifestyle feel immediate, help students picture the social rhythm of The Carmin, and turn contemporary design plus amenities into a stronger reason to take action.
This proposal is designed to give The Carmin more than a polished tour asset. The goal is to create a stronger conversion layer that sells the rooftop-and-retail lifestyle, makes content easier to distribute, and gives prospects clearer next actions right from the property experience.
Add a stronger qualification layer so The Carmin can better separate lightweight browsing from real leasing intent before the team spends time following up.
Repurpose the tour and production assets into content that can travel beyond the website and support leasing campaigns on social, paid media, and outreach follow-up.
Measure how prospects interact with the tour experience so the team can see what scenes, amenities, and floor plan moments are actually holding attention.
With API integration, prospects can move directly from inspiration into action by pulling live availability and scheduling tours with less friction.
These examples show the style of embedded tour flow that can help The Carmin feel more premium, more interactive, and easier for students to explore directly from the website before they ever reach out.
A strong reference for a polished inline experience with a clean premium feel and fast path into the tour flow.
A second example of how guided navigation, layered storytelling, and a wider layout can keep prospects engaged longer.
Premium footage designed to establish architecture, rooftop atmosphere, amenity quality, retail energy, and a sharper first impression for student renters.
Two included Matterport scans give prospects a clearer self-guided view of the layouts before they ever step on site.
Footage and moments that help ASU students picture the day-to-day energy of living at The Carmin, from hangouts to wellness to social rhythm.
A resident voice adds trust, relatability, and social proof to the leasing story in a way polished property footage alone cannot.
Location-selling footage highlights proximity to ASU, Tempe energy, on-site retail, and the convenience factors that matter when students choose where to live.
We’ll also include free AI-generated lifestyle images to help spaces like the rooftop pool, hot tub, fitness areas, and social zones feel fuller without adding extra production cost.
Onboarding with the team to align on filming expectations, story priorities, featured spaces, student participation, and launch goals.
Filming day content capture across the property, including cinematic b-rolls, drone coverage, model unit or floor plan scan, and student-facing lifestyle footage.
Video editing, Matterport processing, and tour building so the experience feels polished, clear, and consistent with The Carmin brand.
Tour preview review, final edits, feedback incorporation, and code installation planning before everything goes live.
The tour video magnet goes live, dashboard access is set up, and the team is ready to use the experience in leasing conversations.
The objective is not just to add another media block. It is to create a more resonant leasing path on top of the current site, so The Carmin can connect faster with students and parents and convert that attention into stronger prospect intent.
We’re offering The Carmin rollout at $2,000 instead of the standard $3,500. That gives the team a lower-friction starting point to launch the guided tour concept and validate how it performs on the live property website.
Additional HDR still photography for sharper property, amenity, and marketing coverage.
Includes a $299 floor plan expansion setup, with a 360° camera shipped to your team, so you can easily self-scan and add new layouts to your tour anytime.
Additional floor plan coverage with 3D Matterport plus a dedicated tour video for that layout.
